Dunkin’s Pumpkin Spice Latte Is Officially Back

Dunkin’, the #6 franchise on the 2024 Franchise 500, has formally ushered within the autumn season with the return of its fall menu, headlined by the enduring Pumpkin Spice Latte. Alongside the seasonal favourite, Dunkin’ has additionally launched varied new and returning objects — and entered the fast-food worth competitors.

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The Pumpkin Spice Latte has turn into synonymous with the autumn season. This basic beverage options the acquainted mix of pumpkin, cinnamon, nutmeg and clove flavors. It’s out there scorching, iced or frozen, making certain clients can take pleasure in their favourite fall flavors in any format.

Along with the Pumpkin Spice Latte, Dunkin’ is providing different seasonal drinks, just like the Nutty Pumpkin Coffee, which mixes Dunkin’s Unique Mix espresso with pumpkin spice swirl, hazelnut taste and cream. One other returning favourite is the Pumpkin Cream Chilly Brew, that includes chilly brew espresso topped with a pumpkin-flavored cream chilly foam and sprinkled with cinnamon sugar.

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Dunkin’ has additionally launched a $6 value meal — becoming a member of business giants like McDonald’s, Taco Bell and Burger King — in response to cussed inflation and complaints about rising costs within the fast-food business. The Dunkin’ worth providing, which features a bacon, egg and cheese sandwich, hash browns and a medium espresso, will likely be out there for a restricted time.

Dunkin’ has had an eventful yr, marked by modern partnerships and advertising campaigns to enchantment to a youthful demographic whereas sustaining its core clients. In February, based mostly on the success of the 2023 campaign that includes Ben Affleck with Gen Z rapper Ice Spice, Dunkin’ teamed Affleck with TikTok’s Charli D’Amelio, 20, who has about 155 million followers, for a advertising campaign, together with a Super Bowl ad.

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The Tremendous Bowl business additionally featured Tom Brady, Matt Damon, Fats Joe and Jennifer Lopez and has multiple million YouTube views.

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